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Website Development · Next.js · Lighthouse-perfect

Websites that load fast, rank fast, convert fast.

Built on Next.js. Designed mobile-first. Shipped with Lighthouse 100 on SEO, Core Web Vitals all green, security headers A+. This very website is the example.

https://sortstring.com

Lighthouse · This site · live audit

98

Performance

96

Accessibility

100

Best Practices

100

SEO

1.2s

LCP

0.02

CLS

98ms

INP

100/100
Lighthouse SEO on sortstring.com
< 2.5s
LCP target across every build
0
Core Web Vitals failures in production
Next.js 16
Default framework — App Router

In every website we ship

Eight things, every time. Non-negotiable.

  • Design tokens + brand

    Tokenised colours / type / spacing. One source of truth.

  • Mobile-first responsive

    375 / 768 / 1024 / 1440 — designed at each width.

  • SEO baseline

    Schema.org, OG, sitemap, robots, Core Web Vitals green.

  • Core Web Vitals

    LCP < 2.5s, CLS < 0.1, INP < 200ms — measured, not promised.

  • Security headers

    CSP, HSTS, X-Frame-Options, Permissions-Policy — A+ on observatory.

  • Analytics + tracking

    GA4, GSC, conversion events, UTM normalisation.

  • CMS or static

    Pick the right tradeoff — we ship both, recommend per use case.

  • Multi-language ready

    i18n + hreflang baked in, ready for vernacular expansion.

Websites we build

Five site classes. Same engineering bar.

  • 01

    Corporate / B2B

    Brand site for distribution-led companies (this one).

  • 02

    Landing pages

    High-CR launches for D2C campaigns or new products.

  • 03

    Marketplace / Portal

    Vendor onboarding, account portals, partner self-serve.

  • 04

    Documentation

    Product docs with versioned content + interactive examples.

  • 05

    Headless e-commerce

    Next.js storefront on commercetools / Medusa / Shopify Headless.

Proof — this very website

The site you're reading is our reference build.

Run Lighthouse on it now. Open DevTools, Performance tab, simulated 3G. We deploy this exact engineering bar to every customer.

See other reference sites
  • Lighthouse Performance100
  • Lighthouse SEO100
  • Lighthouse Accessibility100
  • Mozilla ObservatoryA+
  • TTFB · Edge47ms

Common questions

Questions marketing leads ask.

Why Next.js instead of WordPress?

WordPress with page builders typically scores 30-50 on Lighthouse Performance against mobile testing — failing Google's Core Web Vitals thresholds. Next.js with server-side rendering hits 90+ on Performance and 100 on SEO when built correctly, which directly affects search ranking and conversion rate. WordPress still makes sense for content-heavy blogs that need editor friendliness with no perf constraints; for marketing sites and B2B portals where speed and SEO matter, Next.js wins.

Can the website integrate with our existing CRM / ERP?

Yes. We have shipped production integrations with HubSpot, Zoho, Salesforce, Microsoft Dynamics, Tally ERP, SAP B1, Razorpay, Stripe, Mailchimp, ActiveCampaign, WhatsApp Business API, and SMS gateways. Custom integrations are scoped based on the third-party's API availability — most modern systems ship REST or webhook interfaces we can adapt.

Do you offer ongoing SEO and content support?

Yes — through our [Digital Marketing service](/services/digital-marketing). Post-launch SEO support typically covers monthly Search Console reviews, content briefs for new pages, technical SEO audits, and structured-data additions. Pricing is separate from the build and starts at Rs 35,000 per month.

Will the site be mobile-responsive?

Yes — mobile-first responsive design is the default. We test on a 12-device matrix covering low-end Android (Redmi 9A, Galaxy M04), mid-tier (Note 12, Galaxy A24), high-end (Pixel 8, Galaxy S24), and three iPhone generations. Every page is verified on real devices, not just emulators.

Can we manage content ourselves after launch?

Yes — most builds include a headless CMS (Sanity, Strapi, Payload, or WordPress in headless mode) so your team can edit page copy, blog posts, and images without developer involvement. The CMS sits behind authentication; content edits trigger a build and re-deploy automatically. Optional Markdown / Git-based workflow for technical teams that prefer code-managed content.
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