Marketing that moves the rank, not just the deck.

First 90 days: baseline establishment (technical fixes, content calendar, measurement setup). Months 4-6: leading indicators move (organic impressions in Search Console climb, ranking positions improve for target keywords). Months 7-12: first measurable revenue movement (conversions from organic search start appearing in GA4 reports). 12-24 months is the realistic compounding window for B2B SEO — anyone promising faster is usually running backlink schemes that get penalised.

No — and any agency that does is selling something risky. Google has explicit policies against rank-guarantee schemes, and most of them rely on link-buying or PBN tactics that result in manual penalties. We work to the standards Google publishes: technical SEO foundation, original useful content, real expertise signals, structured data. The ranking that follows is durable; the ranking from shortcut schemes is not.

Yes — at the Scale retainer tier and as a separate paid-pilot engagement. We run LinkedIn Sponsored Content with job-title targeting, Google Ads on high-intent keywords, and retargeting campaigns. Media spend is billed at cost (no agency markup, no commission); our fee is the management retainer. Typical pilot budgets start at Rs 20-50K per month per channel, scaled based on Day-30 CPL.

Generative Engine Optimisation — optimising your site to be cited by AI search engines (ChatGPT, Perplexity, Claude, Google AI Overviews). In 2026, a growing share of B2B research happens inside these synthesised-answer engines, and being one of the cited sources is becoming as valuable as a top organic ranking. GEO requires explicit factual density, structured author credibility, comprehensive topical coverage, and AI-crawler-friendly robots configuration. We optimise for this on every engagement.

Either model works. At the Foundation tier, we provide briefs and editorial direction; you (or your in-house team) write. At Growth and Scale tiers, we can ghost-write or co-write — the engineers and operators on our team can produce content with operational depth that pure-marketing agencies cannot fake. Best-case is usually a hybrid: you contribute the operational insight, we structure and polish for SEO + readability.