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Frozen Foods · Industry vertical

Distribution Software for Frozen Foods — Cold Chain, Batch & Omnichannel

SalesPort runs frozen-foods distribution with cold-chain awareness, batch and expiry control, and GT/MT/D2C selling on one platform.

Batch + expiry picking
FEFOBatch + expiry picking
Freezer / asset tracking
QR-auditedFreezer / asset tracking
Omnichannel
GT + MT + D2COmnichannel
8,572 Cr
Distribution GMV processed
45
Enterprise clients
83,785
Farmer accounts powered
2.3 Lakh+
App users in the field

Market context

Why the frozen foods business is operationally different.

Frozen foods — frozen snacks, ready meals, ice cream, frozen veg and meat — combine the hardest parts of FMCG: an unbroken cold chain, strict batch-and-expiry control, freezer assets placed at outlets, and a fast-growing split across general trade, modern trade, and D2C/quick-commerce. A single temperature excursion or an expired batch on shelf is a safety and brand risk, not just a margin one. Managing cold-chain integrity, FEFO picking, freezer-asset placement, and three channels on spreadsheets is impossible at scale — and the category is growing too fast to run blind.

What generic platforms miss

Why frozen-foods distribution is different

The five operational realities a generic ERP cannot model — and what we built to model them properly.

  1. The cold chain must stay unbroken from plant to outlet freezer — distribution has to be cold-chain-aware end to end.

  2. Batch and expiry control with FEFO picking is mandatory for safety and to avoid expired stock on shelf.

  3. Freezers and visi-coolers are company assets placed at outlets that must be tracked, audited, and serviced.

  4. Channels split across GT, MT, and D2C/quick-commerce, each with different fulfilment expectations.

  5. Returns of temperature-abused or near-expiry stock need strict, auditable handling.

Frozen Foods capabilities

SalesPort for frozen-foods distribution

Capabilities engineered for the frozen foods business — not generic modules with a frozen foods sticker.

  • Batch & expiry (FEFO)

    Track every batch with expiry dates and enforce first-expiry-first-out picking, so near-expiry stock moves first and expired stock never reaches a shelf.

  • Freezer & asset tracking

    Register, QR-audit, and service freezers and visi-coolers placed at outlets, protecting a major capital asset and the cold chain it guards.

  • Cold-chain-aware distribution

    Plan and track delivery with cold-chain context, and capture temperature-related returns with strict, auditable reason codes.

  • Omnichannel selling

    Run general trade, modern trade, and D2C / quick-commerce on one stack with channel-appropriate fulfilment and pricing.

By the numbers

Frozen Foods on SalesPort, in production.

FEFO
Batch + expiry picking
QR-audited
Freezer / asset tracking
GT + MT + D2C
Omnichannel

System integrations

Plug into the systems your frozen foods business already runs.

  • Asset Management
  • Store & Inventory
  • Tally
  • GST e-invoicing
  • SubsPort (D2C)

Frequently asked questions

Frozen Foods FAQ.

Questions frozen foods leaders ask us most.

Does SalesPort handle batch and expiry?

Yes — every batch is tracked with expiry dates and FEFO (first-expiry-first-out) picking is enforced so near-expiry stock moves first and expired stock never reaches shelf.

Can it track freezers placed at outlets?

Yes — freezers and visi-coolers are registered, QR-audited, and serviced through the Asset Management module.

Is it cold-chain-aware?

Distribution and returns are handled with cold-chain context, including auditable temperature-related return reasons.

Does it support quick-commerce / D2C?

Yes — GT, MT, and D2C/quick-commerce run on one stack with channel-appropriate fulfilment.

How are temperature-abused returns handled?

With strict, auditable reason codes so safety and accountability are maintained.

How long to deploy?

Typically 4–8 weeks including batch/asset setup and field onboarding.
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